Media Centre

New Look Swimwear SS12
Press Release
Landmark International February 15, 2012
Introducing New Look's swimwear collection for Summer 2012 - inspired by the infamous glamour of the Ibiza beach scene and perfect for the fabulous coastlines of the Middle East, where both lazy days at the pool and sunset beach parties attract striking, statement, decadent looks. 

Make a splash and keep things girly and fresh in neon bandeaus, frilly and flirty block colour halters and candy striped bikinis.  Animal print remains key, updated with coloured trims and gem detailing.

The colour palette for swimwear this season is sunny, sugary and chic. Kaftans in shocking pink and vibrant cerise compliment bold colour block bikinis and shimmering metallic swimsuits. Geometric prints in neon and pastel shades are making a retro return and instantly transform and refresh classic shapes. 

The Pool to Party swimwear collection has been designed to channel your inner beach goddess, one-pieces are adorned and bejewelled to inject a dose of glamour and opulence.  For ultimate luxe, the cut out jewelled and embellished one pieces are definite head-turners.

The new Pool to Party range has been designed to move you effortlessly from poolside elegance to beach bar glam - get noticed!
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