Media Centre

Fitness First Marks 28th Club in GCC Region with Opening of Rabwah Club in Saudi Arabia
Press Release
Fitness First March 18, 2012
Jeddah-KSA: 18 March, 2012 - Fitness First Middle East, a franchise of the world's number one health and fitness club chain and a member of the Landmark Group,today announced the opening of a club on the Sitteen Street in Jeddah, Saudi Arabia.

The Rabwah outlet takes the total number of Fitness First clubs in the GCC region to 28.

Part of Fitness First's expansion plans in the Middle East, the gym offers first-rate amenities within a 2,300 sq.meter floor area, and includes a GX studio as well as latest innovation in freestyle training and TRX workouts.

As with all clubs, Fitness First brings to the table a well-trained and informed team with the capability of assisting members on every aspect of their fitness journey. The Rabwah club can already be deemed an immense success, having drawn over 350members'registrations ahead of its official opening.

The club is fitted-out with an exclusive members-only lounge offering free internet access.With 13 personal trainers,as well as luxurious sauna, steam and relaxation areas that have come to be regarded a standard for Fitness First clubs, individuals signing up for membership to the club ahead of 31 March are entitled to a special discount.

George Flooks, Chief Operating Officer, Fitness First Middle East, said: "The Rabwah club comes on the back of the phenomenal success Fitness First has experienced in the Saudi Arabian market. Our growth is a testimony to the seriousness with which Saudi nationals are looking to adopt a healthier lifestyle.

"The opening of the Rabwah club also takes us a step forward in our overarching growth plans for 2012. We are keen to mark a wider presence this year across the GCC region and thereby cater to an increased clientele base through offering latest innovations in training and a gym that helps members stay fit."

With Kuwait, Abu Dhabi and Saudi Arabia set to open doors to new clubs by mid-2012, Fitness First continues to reaffirm its commitment to 'make the world a fitter place'.
    
For further details on Fitness First, call 800-FITNESS (3486377), please visit www.fitnessfirst-me.com or log in to our Facebook page http://www.facebook.com/fitnessfirstme

For media queries, please contact

Manish Khanna,
P.O. Box 25030,
Dubai, UAE,
Tel : +9714 8094000
Fax : +9714 8094040
manish.khanna@landmarkgroup.com