Media Centre

Thousands Join the Beat Diabetes Walkathon at Oasis Centre
Press Release
12 November, 2010
Landmark Group, the region's leading retail and hospitality conglomerate, today announced over 7,500 UAE residents joined legendary cricketer Wasim Akram to participate in the second 'Beat Diabetes Walkathon' at the Oasis Centre in Dubai.

Organized by the Landmark Group and supported by Dubai Sports Council, the initiative to raise awareness on diabetes, also witnessed all participants coming forward to get their blood glucose levels tested at the walkathon. Free testing will continue at Oasis Centre over the weekend on November 12 & 13. Other partners in the endeavour include Rashid Hospital and Lifescan Johnson & Johnson.

Renuka Jagtiani, Vice Chairperson of the Landmark Group, Wasim Akram, International cricketer and a global spokesperson for diabetes and Rashid Al Kamali, Commercial Director of Dubai Sports Council, joined the residents sporting blue 'Beat Diabetes' T-shirts to walk through the 3.1 km route starting at Oasis Centre.

Renuka Jagtiani said: "The unprecedented support we have received from all quarters for our second Beat Diabetes Walkathon is indeed heartening. We are proud of the residents of the UAE who stepped out of their homes on a Friday morning to show support for a cause that truly deserves due attention. This only sets the tone for the other Beat Diabetes Walkathons being hosted across five more countries, where we have launched the campaign this year - Bahrain, Oman, Kuwait, Qatar & India.

We are confident today is only the beginning of a long-term commitment to a better lifestyle that first-timers at the Walkathon have demonstrated. Diabetes is a very real threat for us all, and we hope the cause is adequately highlighted to spread awareness for the benefit of everyone across the region."

The Beat Diabetes Walkathon began with a high octane mass warm-up conducted by Fitness First for all the participants, followed by a diabetic Tai-chi demonstration by Master John Duval, a 5 Dan black belt from Shaolin Temple, with over 20 years of experience. Free blood glucose testing along with a healthy breakfast were also offered to all participants.

Wasim Akram, international cricketer and spokesperson for diabetes who led the walkathon, said: "Diabetes is a serious threat to anyone & affects people of all ages. My personal struggle with the condition has required a lot of patience. Like any other person, maintaining a consistent, disciplined lifestyle and monitoring sugar levels has always remained a challenge."

"The Landmark Group's 'Beat Diabetes' initiative has been very inspiring and informative. It was great to see so many people turn up to show their support and join us in this walkathon to raise awareness about diabetes and take the first step towards leading a healthier lifestyle - by taking the test."

Also speaking at the event were Rashid Al Kamali, Commercial Director, Dubai Sports Council and Dr. Rima Tahan from the Diabetes Unit at Rashid Hospital.

Landmark Group has a presence across all categories within the retail sector and has diversified to areas such as hospitality and leisure.
For media queries, please contact

Manish Khanna,
P.O. Box 25030,
Dubai, UAE,
Tel : +9714 8094000
Fax : +9714 8094040
manish.khanna@landmarkgroup.com