Media Centre

A landmark for Shoe Mart!
Press Release
Shoe Mart March, 2010
Shoe Mart the region's leading retailer in fashion footwear and accessories celebrates 20 years of beautiful feet this March. The store opened its first store to customers in March 1990. The UAE region now has 27 Shoe Mart stores and also boasts of 88 stores across the GCC along with international presence. Shoe Mart has the distinction of being one of the oldest and most trusted shoe brands in the region.

To mark the occasion the employees and senior management celebrated at the Al Bustan Rotana where senior Shoe Mart employees were commemorated and a sneak preview into the summer collection took place exclusively for the media at The Dubai Mall Shoe Mart store.

Shoe Mart which has witnessed stupendous growth this year plans to tap other markets as part of its growth strategy in the MENA region as franchise models. With an penchant to enticing its customers throughout the year Shoe Mart has unveiled its "our 20 your 40" celebratory campaign which allows shoppers to avail special 'Thank You'  gift vouchers of AED 40 against AED 150 spent, to mark the 20 years anniversary.

On the onset of the occasion, Mr. Manu Jeswani, CEO of Shoe Mart said, "Shoe Mart as a brand has come a long way, from a one store shop at Bur Dubai to a multi faceted destination across the region. We are humbled and proud to have set precedents in the region to various local and international footwear brands that comes in. We look towards keeping our customers happy and promise to continue pleasing them through our undying support as we embark towards celebrating 20 more."

Over the years Shoe Mart has built a number of in house brands namely Missy, Paprika, Peppermint, Little Missy, Barefeet, Juniors and Duchini, with a wide range in prices and shoe sizes and styles complementing every occasion. Shoe Mart is also a franchise partner in the region for international brands such as the leading UK footwear brand Kurt Geiger, Brazilian brand Dumond and other famous brands such as ECCO, Bata, Pablosky and Bianco. 

Shoe Mart thus celebrates its milestone which is a true reward to the dedication and teamwork  

About Shoe Mart
SHOE MART is a leading chain of footwear stores, offering a galore of branded and value-for-money goods for a diverse audience under one roof.  Founded in March 1990 in Dubai, SHOE MART is one of the largest 'footwear and accessories' retail chains in the GCC region comprising of more than 80stores spread across UAE, Bahrain, Saudi Arabia, Qatar, Jordan, Oman and Kuwait. SHOEMART offers extensive range of in-house brands like to leading international brands along with accessories and an array of shoe care products all under one roof. For more on SHOE MART log on to www.shoemartgulf.com 

For editorial information please contact: 
Sharon Pereira - email: sharon@matrixdubai.com
Bardees Badr- email: bardees@matrixdubai.com
Tel. +9714 343 0888
For media queries, please contact

Manish Khanna,
P.O. Box 25030,
Dubai, UAE,
Tel : +9714 8094000
Fax : +9714 8094040
manish.khanna@landmarkgroup.com