This is the official blog of the Landmark Group with insights
and stories from the people behind our many brands.

Right on cue: our new Q Home Decor website

Qhomedecor blog post copy.pngIt's been six months since I joined the Landmark Web Team to manage and various concepts sites and what a journey it's been. I'm proud to share with you my third website, Q Home Décor.

Q Home Décor, established five years ago, has nine stores throughout the Middle East. The brand prides itself on selling affordable luxury furnishings that are handpicked from around the globe.

Our focus was on recreating the fresh, appealing experience of shopping at Q Home Décor, which we captured in the Collections section. Which are based on the Classic, Eclectic and Modern room settings, and all are prominent in the stores' showrooms.

To reflect the look of those settings, we were particularly determined to have excellent photos; we collaborated with the Q Home Décor photographer Bless Parreno, and Paula Evans, a buyer who styled the Collections room settings. Their work brings the site to life.

To make the site as useful as it is attractive, we added a new interactive feature known as hotspots, which lets visitors click on products to get more information about them.
Visitors who have a clearer idea of what they want, or seek more information about what specific items are available, can visit the All Products section, which is searchable and provides a wealth of details.

We started work on creating the site and selecting its features after an immersion session to gain a greater understanding of Q Home Décor and its target audience. We met Luke Rolfe and Pallavi Bhargavai from the Operations and Marketing teams, who gave our design and development partners and us an in-depth tour of the store and told us more about the brand.

With their help and the assistance from people throughout the Web Team, we created a site that showcases Q Home Décor and what's made it successful.

So, please take a look at I hope you too will find it engaging and inspiring enough to make your space your own.