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Have Harley, Will Travel

As the CEO of international beauty store Beautybay and a Harley Davidson aficionado, Shuja Jashanmal has it clear: there is a passion for your life, and a passion for your soul. I talk to him about the latter.

What fascinates you about motorbikes?
Our innate desire to travel, to be surrounded by the openness of the landscape and expanse of beauty around us. Man has been travelling since our earliest times - on horseback for most of our history, and, more recently, on motorbikes. The urge to travel is more pronounced in some individuals, though, and I think I'm one of them. Motorbikes for me are "steel horses".

Do you remember your first experience behind handlebars?
It was exhilarating! I was eight years old when I got a small tricycle. I rode over sand dunes near our house, much to the applause of my father and a look of absolute shock and dismay from my mother. It was my first taste of independence, of being in control of another entity all by myself. I was instantly hooked.

What's your current set of wheels?
The Harley Davidson Ultra Glide Limited.

What's your dream bike?
The Harley Davidson Screamin' Eagle Ultra Glide. It's as good as they'll ever get.

Cruiser? Or street racer?
Always a cruiser.

Dream road trip?
That'd have to be the infamous Route 66 - Chicago to Santa Monica Beach, California. Fortunes have been made and lost on this highway. Towns have come and gone. Rock stars and Hollywood celebrities have been discovered. Drive-in food chains have been founded... the list goes on. This is the Mother of all Roads and the first national highway ever created. It's the blue print of every nation's road and transport infrastructure today, and I'd absolutely love to ride it.

Are you a lone ranger or a pack wolf?
A Lone Ranger all the way, baby! I ride Harleys for me.

How do people react when they find out you're a corporate manager?
Adults that get it smile knowingly. Those that don't get it ask silly questions, which I generally ignore. But it's the kids that get a real thrill. I like telling them that you can have two passions: one for your life, and one for your soul. For me, riding Harleys is food for my soul.

Do you have any advice for those starting their own love affair with Harleys?
Make sure you're getting into it for yourself, and not because it's cool or a fad. It's an expensive love affair that will last you for life. If it's your heart's desire, then every penny is worth it. RIDE ON.

What's your passion for the soul? Share it with us here!